Responsibilities:
- Develop and execute brand marketing strategies for smart watch/IoT product line
- Working closely with brand principal to build brand awareness
- Develop and implement brand awareness campaigns
- Manage brand partnerships and sponsorships
- Track and measure the effectiveness of brand marketing campaigns
- Stay up -to -date on industry trends and competitor activities
Qualifications:
- Bachelor's degree in marketing, communications, or a related field
- 3 + years of experience in brand marketing or a similar role, having experience in the retail industry will be a plus point
- Proven track record of success in developing and executing brand marketing campaigns
- Excellent communication and interpersonal skills
- Experience with social media marketing platforms
- Fluent in English
