About Luxehouze Luxehouze is a fast-growing omnichannel luxury marketplace operating across Indonesia and Singapore, serving high-value customers in watches, fashion, and beauty. We operate in an environment where trust, speed and excellence matter, and where outcomes matter more than activity. We are looking for a Product Marketing Manager, who takes responsibility naturally, thinks in outcomes and wants to build, improve, and scale — not just “execute tasks.” What Will Be Challenging Please read this carefully - it’s here to help you self-select. Expectations are high and visible Problems may be ambiguous and fast-moving Priorities can change as the business scales Feedback is direct and frequent Performance is measured by results, not intentions If you require rigid structure, narrow scope, or close supervision to perform well, this environment may not be a good fit. What We’re Looking For Demonstrate full ownership and accountability of all Luxehouze services to be ready from a commercial perspective. Your success will be measured by the growth of users, feature adoption, and profitability Create, execute, manage, and analyze marketing playbook and optimize it for maximum ROI; able to create the go-to-market strategy, lead the implementation of 360 media plan with excellent project management skills, strong data-driven in campaign performance analysis Develop Go-to-Market (GTM) strategy for product and feature launches by utilizing all 7Ps Marketing strategies Execute GTM strategy and optimize it for maximum ROI, including but not limited to managing a campaign end-to-end, from planning, executing, evaluating, and being data-driven when conducting campaigns Collaborate with the tech, product, merch, and project teams to align and implement infrastructure, tools, and support needed for marketing Drive and manage prioritization of marketing initiatives to achieve the assigned marketing goals and understand the trade-offs Plan and implement integrated campaigns to increase brand visibility, product awareness, and purchase intent Build product messaging that sets new products apart from others in the market to give them a unique selling point and is responsible for new product launches Monitor and evaluate all product marketing campaigns and propose recommendations to get better results
