Digital Strategist Lead

Eka Jaya Group • Kab. Tangerang, Banten
Jenis Pekerjaan

Full Time

Range Gaji

Informasi Tidak Tersedia

Deskripsi Pekerjaan

🌟 Shape Your Bright Career with Us! 🌟


Eka Jaya Group (Hanasui, NCo, Fyne, Eomma) is #Hiring for the
Digital Strategist Lead
position!


About Us:


Eka Jaya Group is a leader in the beauty industry, proudly home to premium brands Hanasui, NCo, Fyne, and Eomma. Since our establishment in December 2016, we've built a strong foundation based on our core values: Integrity, Compassion, Innovation, and Customer Satisfaction (IC²). With our own private factory, we guarantee superior product quality, timely delivery, and competitive pricing.


We’re seeking passionate individuals to join our dynamic team as we continue to grow and strengthen our brands in the beauty industry.


Position:
Digital Strategist Lead.


Work Location:
Alam Sutera, Tangerang.


Job Requirement:



  • Bachelor’s degree in Marketing, Communication, Business, Digital Media, or related field

  • 5–7 years of experience in digital marketing strategy, with proven success in ad strategy, content development, and KOL/influencer strategy

  • Strong analytical mindset with hands -on experience in data interpretation, performance tracking, and conversion funnel optimization

  • Demonstrated ability to lead a team and drive cross -functional collaboration

  • Experience working closely with eCommerce, Sales, and Brand teams to ensure alignment of digital initiatives with business goals

  • Proficient in digital tools and platforms (Meta Ads, Google Ads, Google Analytics, social media platforms, influencer marketing tools, etc.)

  • In -depth understanding of digital customer journeys, media planning, and omnichannel integration

  • Creative problem -solver with strategic thinking and a passion for innovation in the digital space


Job Responsibilities



  • Digital Strategy Development:
    Design and implement comprehensive digital marketing strategies (including ads, content, and KOL) aligned with brand and business goals; ensure consistency across platforms and channels.

  • Cross -Functional Campaign Execution:
    Collaborate with eCommerce, Sales, and Brand teams to plan and execute integrated digital campaigns; manage timelines, deliverables, and performance KPIs.

  • Performance Monitoring & Optimization:
    Analyze campaign performance and digital metrics (e.g., CTR, CPA, ROAS); provide strategic insights and make data -driven decisions to optimize campaigns and digital initiatives.

  • Market & Competitor Analysis:
    Conduct digital trend tracking, market analysis, and competitor benchmarking to identify opportunities and stay ahead in the digital landscape.

  • Innovation & Experience Enhancement:
    Develop innovative features and digital experiences to improve customer journey, enhance online engagement, and support brand leadership in the digital space.

  • Data Strategy & Personalization:
    Design and execute data acquisition strategies; leverage analytics, consumer research, and content strategy to build customer personas and drive hyper -personalized experiences.

  • Digital Ecosystem Management:
    Ensure cohesive end -to -end customer journey across all digital touchpoints by collaborating with cross -channel teams and optimizing within the digital ecosystem.

  • Trend Monitoring & Social Listening:
    Utilize social listening tools and analytics platforms to capture consumer sentiment, detect emerging trends, and inform strategic planning.

  • Team & Project Leadership:
    Lead digital projects and guide team members in executing strategy; manage agency partners and ensure timely, quality delivery of digital assets and campaigns.


Why Join Eka Jaya Group?


At Eka Jaya Group, we empower our team members to learn, grow, and make an impact. If you're looking for an exciting opportunity in a dynamic and fast -paced environment, #EJINIAN is the place for you! Join us and contribute to the growth of Hanasui, NCo, Fyne, and Eomma - beloved brands that are making waves in the beauty industry.


Upsize your career with us at
** #LIFEatEJI**


Let’s
** #EJITOTHEMOON**
together! 🚀


;