Plan, develop and implement our SEO strategy Responsible for on-page and off-page SEO operations (such as managing content writers in developing content marketing creation and backlinks) Work towards organic search optimization and ROI maximization Regularly perform thorough keywords research Identify our buyer persona to better target identified audiences Work with web developers and marketing teams to properly implement SEO best practices Stay up to date with the latest SEO and digital marketing latest trends and best practices A deep understanding of technical SEO and its relation to ranking algorithms such as crawl, index, metadata, Google Search Algorithm and Ranking System, and other on-page factors is a must. Experienced with SEO relevant tools (e.g. Ahrefs, ScreamingFrog, Similarweb etc.) and web analytics tools (e.g. Google Analytics, Google Search Console, Google Data Studio) Experience with SEO reporting