Research and brainstorm creative content ideas that align with brand values, target audience interests, and current social media trends. Write engaging scripts, captions, and structured content plans for video and social media platforms. Create high-quality, platform-specific content including videos, photos, graphics, and thumbnails for Instagram, TikTok, YouTube, and other relevant channels. Stay up to date with social media trends, tools, and content formats to ensure output remains fresh, relevant, and performance-driven. Collaborate with project managers and creative teams to maintain consistency in messaging, tone, and visual identity across all content.